How Important Is Local Online Marketing for Small Businesses?

 Though Internet marketing provides a global platform, it is also considered as the most dynamic and functional strategy to reach and positively influence the local market. It can be a good substitute for traditional offline marketing channels (like TV, local newspapers, etc.) which are generally used for local marketing to reach the local customers...

As local market comprises of highly potential customers who are significant in driving new and repeated sales, there arises the need for local online marketing.

This article emphasizes on why small businesses should consider local online marketing as an important aspect of their overall marketing strategy.

Increasing numbers of people are using Internet to shop locally:

According to a study 'User Wave View VII', conducted by BIA/Kelsey and ConStat, 97% of all consumers use Internet for researching products and services in their local areas. These statistics prove that local online marketing is the best way to target prospective customers. Further, with almost all mobiles coming with Internet facilities, location based searches are also increasing.

Location based marketing involves customizing marketing messages as per the location and preferences of prospective customers. When a customer is looking for a business in a particular area, there are higher chances of your website appearing on the search results if your business has geo-specific content.

Consumers prefer local searches, as most of the location based search results (though small in number) are found to be more relevant to the customer.

Improves customer loyalty:

As already said, customers rely mostly on local stores in times of urgent need. This makes customers become more loyal to these stores. According to 'local search usage study' conducted by Localeze, 61% of the local business searchers have said that local search results are relevant and 58% of them have said that they are trustworthy. Most of the local businesses generate the feeling of 'being specifically intended for the customers' - this increases the brand recognition as well as the loyalty of the business.

Drives repeated sales:

Because of the easy reach and comfortable purchasing features of the local stores, local online marketing drives repeated sales. Easy reach of local businesses enables 'in-the-moment' action by the customers. To avail the benefits of offers and deals, customers usually prefer local stores.

Once a customer is comfortable with your store and the offer, he is more likely to visit it more than once. Further, repeated sales from a customer also assure a successful 'word-of-mouth advertising'.

Improves customer experience:

Location based marketing is very crucial in providing good customer experience because a customer is more likely to see for the nearest store for his need in the times of emergency and by localizing your website, you are more likely to come to his rescue in the time of his need.

Due to this feature, local online marketing is best suited for businesses such as, doctors, lawyers, dentists, low-cost product sellers, home appliance retailers, auto dealers, etc.

Internet marketing tactics like local SEO, local PPC advertising, site submissions in local business directories and ads with location specific keywords can give you higher search engine rankings, thus making you visible for the local customers whenever, they are looking for your business.

Enables to track consumer purchasing history:

Local online marketing establishes a one-to-one relationship with your customers. This allows you to track the consumer purchasing history local internet marketing - like for which offers are customers increasingly checking-in the store, what type of customers are usually visiting your store, how many repeated purchases were made, etc.

By measuring the impact of the present marketing strategies, you can design your future marketing plans accordingly.

Local online marketing is beneficial for both the parties - the businesses and the customers. If customers use local search to narrow down their options, businesses take the advantage of local search, so that they become the first options for the customers.

How Important Is Local Online Marketing for Small Businesses?

 Though Internet marketing provides a global platform, it is also considered as the most dynamic and functional strategy to reach and positively influence the local market. It can be a good substitute for traditional offline marketing channels (like TV, local newspapers, etc.) which are generally used for local marketing to reach the local customers.

As local market comprises of highly potential customers who are significant in driving new and repeated sales, there arises the need for local online marketing near me seo.

This article emphasizes on why small businesses should consider local online marketing as an important aspect of their overall marketing strategy.

Increasing numbers of people are using Internet to shop locally:

According to a study 'User Wave View VII', conducted by BIA/Kelsey and ConStat, 97% of all consumers use Internet for researching products and services in their local areas. These statistics prove that local online marketing is the best way to target prospective customers. Further, with almost all mobiles coming with Internet facilities, location based searches are also increasing.

Location based marketing involves customizing marketing messages as per the location and preferences of prospective customers. When a customer is looking for a business in a particular area, there are higher chances of your website appearing on the search results if your business has geo-specific content.

Consumers prefer local searches, as most of the location based search results (though small in number) are found to be more relevant to the customer.

Improves customer loyalty:

As already said, customers rely mostly on local stores in times of urgent need. This makes customers become more loyal to these stores. According to 'local search usage study' conducted by Localeze, 61% of the local business searchers have said that local search results are relevant and 58% of them have said that they are trustworthy. Most of the local businesses generate the feeling of 'being specifically intended for the customers' - this increases the brand recognition as well as the loyalty of the business.

Drives repeated sales:

Because of the easy reach and comfortable purchasing features of the local stores, local online marketing drives repeated sales. Easy reach of local businesses enables 'in-the-moment' action by the customers. To avail the benefits of offers and deals, customers usually prefer local stores.

Once a customer is comfortable with your store and the offer, he is more likely to visit it more than once. Further, repeated sales from a customer also assure a successful 'word-of-mouth advertising'.

Improves customer experience:

Location based marketing is very crucial in providing good customer experience because a customer is more likely to see for the nearest store for his need in the times of emergency and by localizing your website, you are more likely to come to his rescue in the time of his need.

Due to this feature, local online marketing is best suited for businesses such as, doctors, lawyers, dentists, low-cost product sellers, home appliance retailers, auto dealers, etc.

Internet marketing tactics like local SEO, local PPC advertising, site submissions in local business directories and ads with location specific keywords can give you higher search engine rankings, thus making you visible for the local customers whenever, they are looking for your business.

Enables to track consumer purchasing history:

Local online marketing establishes a one-to-one relationship with your customers. This allows you to track the consumer purchasing history - like for which offers are customers increasingly checking-in the store, what type of customers are usually visiting your store, how many repeated purchases were made, etc.

By measuring the impact of the present marketing strategies, you can design your future marketing plans accordingly.

Local online marketing is beneficial for both the parties - the businesses and the customers. If customers use local search to narrow down their options, businesses take the advantage of local search, so that they become the first options for the customers.

How to Become an Ethical Hacker - Achieving CEHv8 Certification

 The course enables people to know how to defend information systems effectively from potential attacks but by first learning how to attack the system..

The immediate result of Certified Ethical Hacker CEH certification is a professional expert in computer security matters known as an Ethical hacker. This person is employed or hired by an organization that wants to strengthen or improve the security measures of their information system. An organization entrusts this person with the responsibility of trying and testing the security features of their information system. Therefore, an ethical hacker analyses the system in question and then uses the tools used by crackers or black hat hackers to attack the system. They then evaluate the risk involved in this system and then he or she gives back the report of these vulnerabilities in the system to the owners of the system.

Certified Ethical Hacker (CEH) equips a learner with the knowledge and skill of how to look for weaknesses and the parts of the system that are more vulnerable to attacks from outsiders. It also trains an individual on how to correct this security problem in a system so as to make it more secure. This course helps one to stop crackers by making one think and act like them. Student of this course learn in an interactive class where they learn how to scan, test, attack and improve the security of their own system. The course is relevant and mostly suitable to security officers, security professionals, auditors, web site administrators and any person who has the passion and is concerned with enhancing the integrity, availability and confidentiality of information systems.

For one to qualify for this certification, he or she must fulfill the certification coursework and examination requirements. After receiving this certificate an individual is also required to further his knowledge on this area so that the responsible body may recertify him or her iPhone hackers for hire.

The course work contents has 19 modules. The contents contain exercises or trainings that the instructor takes students through and also parts for self study. One qualifies to be awarded a certificate after he or she has sat for the CEH examination. One can opt to register for the course and study by himself or herself. For this case, you need to have two years of information work related experience. Also in this case, if you do not meet the two years work experience you can send your application with a detailed description of your education background so that you can be considered on a case basis. After receiving the certificate one is also required to continue keeping himself informed about the emerging trends in information security matters.

In today's world of computation, security of resources is very much paramount. Professionals with standardised knowledge and experience are required to ensure that principles of computer security are not compromised. These requirements therefore, stresses the importance and relevance of Certified Ethical Hacking course.

Learn the Basics of Ethical Hacker Training

 Ethical hacker training almost sounds like an oxymoron. How can one be both ethical and a hacker? You will need to gain an understanding of what an ethical hacker is, how they are trained, and what they do to fully comprehend the genius of such a position.

The position is a unique one. The training teaches the same techniques that any hacker would learn to try to infiltrate a computer system. The difference is that they do it to find weaknesses before they can truly be exploited. By finding the weaknesses before they are made accessible to the general public, actual penetration of the system can be avoided. Discovering these weaknesses is merely a way of testing the security of a system.

While the hacking skills may be the same, it is the intent that makes all the difference. While these individuals may still be trying to find a way into the system that would allow them to gain access and control of the inner workings of that system, they do so that they can then find a way to protect that weakness. They identify the permeable points so that they can be fortified. To stop a hacker, you need to think like one.

The training that such an individual receives must be extensive. A thorough knowledge of how hackers make their way into systems is required so that the defences put in place will be more than adequate to stop any real hacker. If one misses any vulnerability present in the system then you can be sure that there will be an unethical type out there who will exploit this weakness.

There are a variety of courses offered to assist with this training. While there is no substitute for experience, a comprehensive course in network security can help to prepare an interested person to work in the field. This understanding of both attacks and countermeasures is essential to the position. It includes knowledge of what to do if a system is breached, the investigation of any attempted attacks, and the follow up on any computer crimes.

Ethical hackers are hired by a company to test the permeability of their network. Their efforts help to keep information and systems safe in a world where high tech crime is becoming more and more common. Finding the holes in a network is not a simple matter because technology of both attack and defence on this level is always changing and advancing cell phone hackers for hire.

What was safe and secure six months ago may be easily overcome now. A working knowledge of the latest hacking techniques is a fluid thing. It is always changing. These qualified individuals perform risk analysis and help the various domains to work congruently to assure a high level of security for the whole system. Those who go through training even work to develop the new software that will be put into place once vulnerabilities have been identified and countermeasures have been put in place.

The field of Ethical Hacker training will only grow as more of the business world finds its home on computer systems that are accessible to the public, either by accident or by deliberate intent. The safety of company information, bank information, and personal data all rely on the ability to defend this information from outside attack. This training grooms an individual to think like an outside infiltrator so that they can stay one step ahead and so can the information that he or she was hired to protect. Who knew there was a good kind of hacker?

Learn the Basics of Ethical Hacker Training

 Ethical hacker training almost sounds like an oxymoron. How can one be both ethical and a hacker? You will need to gain an understanding of what an ethical hacker is, how they are trained, and what they do to fully comprehend the genius of such a position.

The position is a unique one. The training teaches the same techniques that any hacker would learn to try to infiltrate a computer system. The difference is that they do it to find weaknesses before they can truly be exploited. By finding the weaknesses before they are made accessible to the general public, actual penetration of the system can be avoided. Discovering these weaknesses is merely a way of testing the security of a system.

While the hacking skills may be the same, it is the intent that makes all the difference. While these individuals may still be trying to find a way into the system that would allow them to gain access and control of the inner workings of that system, they do so that they can then find a way to protect that weakness. They identify the permeable points so that they can be fortified. To stop a hacker, you need to think like one.

The training that such an individual receives must be extensive. A thorough knowledge of how hackers make their way into systems is required so that the defences put in place will be more than adequate to stop any real hacker. If one misses any vulnerability present in the system then you can be sure that there will be an unethical type out there who will exploit this weakness.

There are a variety of courses offered to assist with this training. While there is no substitute for experience, a comprehensive course in network security can help to prepare an interested person to work in the field. This understanding of both attacks and countermeasures is essential to the position. It includes knowledge of what to do if a system is breached, the investigation of any attempted attacks, and the follow up on any computer crimes.

Ethical hackers are hired by a company to test the permeability of their network. Their efforts help to keep information and systems safe in a world where high tech crime is becoming more and more common. Finding the holes in a network is not a simple matter because technology of both attack and defence on this level is always changing and advancing iPhone hackers for hire.

What was safe and secure six months ago may be easily overcome now. A working knowledge of the latest hacking techniques is a fluid thing. It is always changing. These qualified individuals perform risk analysis and help the various domains to work congruently to assure a high level of security for the whole system. Those who go through training even work to develop the new software that will be put into place once vulnerabilities have been identified and countermeasures have been put in place.

The field of Ethical Hacker training will only grow as more of the business world finds its home on computer systems that are accessible to the public, either by accident or by deliberate intent. The safety of company information, bank information, and personal data all rely on the ability to defend this information from outside attack. This training grooms an individual to think like an outside infiltrator so that they can stay one step ahead and so can the information that he or she was hired to protect. Who knew there was a good kind of hacker?

Job Search Tips - What Phrases Should You Use on Job Search Sites?

 If you are looking for a job, you are likely to search online. The good news? There are many job search sites for you to choose from. Aside from the larger and well-known sites, there are also those that are locally run and operated. Regardless of which website you use, how you search is very important. After all, the fastest way to seek employment is to find jobs that you are qualified for.

In terms of searching on job search sites, how can you do this?

Here are three different ways that you can find open positions that you are qualified for online:

Search with the Job Title Name

This is a pretty simple approach, yet it is the best. What position are you looking to find? Is it a retail manager? If so, ideal search phrases include retail management, retail manager, or store manager. Is it a work at home sales position? If so, ideal search phrases include home based sales, inbound sales rep, work at home sales, and so forth.

Job search sites pull keywords from your search and pair it with keywords inside a job listing. Since a company always labels a job with the title, this method of searching produces the best results.

Search with Job Duty

Another way to find a job on a job search site is to do a search with a duty. For example, a retail worker often must perform sales work, customer service, and checking out customers. Ideal search phrases include customer service, cashier, sales, and so forth.

As previously stated, job search sites pull keywords from your search phrase and attempt to match up those phrases with keywords inside a job listing posted online. While the best results are produced by using a job title, you can search with a job duty instead as well. The only downside is that some duties are similar for a wide range of jobs; therefore, you are likely to get more non-relevant results with this approach.

Search with Company Name

Do you want to work for a specific company? If so, you can also do a search with that company name. If you are looking for a better paying job US jobs, this approach is ideal. However, if you are looking for any decent position that will provide a paycheck now, it is best to use one of the above mentioned options that produces more results.

While this method of searching job sites does work, results are not guaranteed. Why? While a good percentage of companies do include their company name, some like to keep this information hidden. While it won't hurt to use this method of searching when seeking employment, know that you do have other options. You should use those other options if your search does not produce any results.

Job Search Tips - What Phrases Should You Use on Job Search Sites?

 If you are looking for a job, you are likely to search online. The good news? There are many job search sites for you to choose from. Aside from the larger and well-known sites, there are also those that are locally run and operated. Regardless of which website you use, how you search is very important. After all Amazon jobs in US, the fastest way to seek employment is to find jobs that you are qualified for.

In terms of searching on job search sites, how can you do this?

Here are three different ways that you can find open positions that you are qualified for online:

Search with the Job Title Name

This is a pretty simple approach, yet it is the best. What position are you looking to find? Is it a retail manager? If so, ideal search phrases include retail management, retail manager, or store manager. Is it a work at home sales position? If so, ideal search phrases include home based sales, inbound sales rep, work at home sales, and so forth.

Job search sites pull keywords from your search and pair it with keywords inside a job listing. Since a company always labels a job with the title, this method of searching produces the best results.

Search with Job Duty

Another way to find a job on a job search site is to do a search with a duty. For example, a retail worker often must perform sales work, customer service, and checking out customers. Ideal search phrases include customer service, cashier, sales, and so forth.

As previously stated, job search sites pull keywords from your search phrase and attempt to match up those phrases with keywords inside a job listing posted online. While the best results are produced by using a job title, you can search with a job duty instead as well. The only downside is that some duties are similar for a wide range of jobs; therefore, you are likely to get more non-relevant results with this approach.

Search with Company Name

Do you want to work for a specific company? If so, you can also do a search with that company name. If you are looking for a better paying job, this approach is ideal. However, if you are looking for any decent position that will provide a paycheck now, it is best to use one of the above mentioned options that produces more results.

While this method of searching job sites does work, results are not guaranteed. Why? While a good percentage of companies do include their company name, some like to keep this information hidden. While it won't hurt to use this method of searching when seeking employment, know that you do have other options. You should use those other options if your search does not produce any results.

The Cruising Central of the United States - Galveston Cruises

 The Galveston cruising port offers many options from Carnival, Royal Caribbean, Princess, and Disney. These cruise lines offer many options with destinations down the coast of Mexico, in the Caribbean, and even in Key West. Galveston, Texas is home to a smaller port, but this gives you access to many destinations you caning find elsewhere. These cruises are usually cheaper, as well.

With the right cruise choice from one of the Galveston options, you can set sail for 3, 5, or 7 days. This will give you the ability to take a vacation for as long as you would like and enjoy many destinations. The longer you take off for your cruise the more destinations you will see, and the more time you will get to spend on the boat enjoying all the things offered.

Galveston is also a great tourist destination with plenty of history, Houston right up the road, and many other things for travelers to enjoy. With many old and beautiful buildings, beaches, and more, you can stay in Galveston, Texas before you take off for your cruise. This can give you extra options for your trip and you can treat Galveston as a destination as well.

With four ships and a new one coming soon, Carnival offers the most at the Galveston Port. However, Royal Caribbean offers more luxurious options with their two ships. Disney just added a ship to the port offering many great family options for the cruise and plans to add a second one very soon. With all these options, you can certainly find a great ship to allow you the time of your life. All the ships offer bars, restaurants, shows, activities, and much more. All you have to do is choose the ship that offers the things that are right for you.

Some trips will port in Mexico, while others will port in Jamaica or the Bahamas. This means you can choose different destinations, as well. With a seven-day trip, you could travel to Progresso, Yucatan, and Cozumel before you return back to Galveston.

Many of these ships are much like a floating city offering shopping options and so much luxury you won't want to come home. The key is to choose a cruise at the right time of year, so that you can keep the trip within your budget. Most ships can carry many people, but if you find one that still has a few cabins open at the last minute, the price will be cheaper.

Sure, you will have to make your plans rather quick, but this will save you quite a bit of money and you can get more out of your cruise if you book at the last minute.

If you are afraid that a flight will be expensive into Houston, then book the flight ahead of time and have a backup plan. You could plan to take a cruise, but if you cannot get one at the last minute, you can just stay in the Galveston area and enjoy all it has to offer disney cruise line jobs in US. This will give you the ability to have a great vacation regardless of whether you get a cruise or not.

Another way to save on your cruise is to book for the right time of the year. For example, you want to avoid the months of March and April because of spring break. The prices are always higher for both your cruise and for the flight, you will need to take to get to the port around spring break.

Booking in September seems to be the cheapest and sometimes you can find cheap prices during the holiday season. However, if you have the money to spend, you can take a longer cruise to Europe and spend 13 or 16 days on board and enjoying areas like Spain and the different islands in the area. This can lead to a great vacation and can allow you to see areas in Europe without spending as much money to travel there. Spain is beautiful and you will enjoy your time there.

You have plenty of options when it comes to Galveston cruises and you just need to pick the right one. Look at both the destination and the actual ship before you book, and you will be ready to set sail on a new adventure.

The Cruising Central of the United States - Galveston Cruises

 The Galveston cruising port offers many options from Carnival, Royal Caribbean, Princess, and Disney. These cruise lines offer many options with destinations down the coast of Mexico, in the Caribbean, and even in Key West. Galveston, Texas is home to a smaller port, but this gives you access to many destinations you caning find elsewhere. These cruises are usually cheaper, as well..

With the right cruise choice from one of the Galveston options, you can set sail for 3, 5, or 7 days. This will give you the ability to take a vacation for as long as you would like and enjoy many destinations. The longer you take off for your cruise the more destinations you will see, and the more time you will get to spend on the boat enjoying all the things offered disney cruise line jobs in US.

Galveston is also a great tourist destination with plenty of history, Houston right up the road, and many other things for travelers to enjoy. With many old and beautiful buildings, beaches, and more, you can stay in Galveston, Texas before you take off for your cruise. This can give you extra options for your trip and you can treat Galveston as a destination as well.

With four ships and a new one coming soon, Carnival offers the most at the Galveston Port. However, Royal Caribbean offers more luxurious options with their two ships. Disney just added a ship to the port offering many great family options for the cruise and plans to add a second one very soon. With all these options, you can certainly find a great ship to allow you the time of your life. All the ships offer bars, restaurants, shows, activities, and much more. All you have to do is choose the ship that offers the things that are right for you.

Some trips will port in Mexico, while others will port in Jamaica or the Bahamas. This means you can choose different destinations, as well. With a seven-day trip, you could travel to Progresso, Yucatan, and Cozumel before you return back to Galveston.

Many of these ships are much like a floating city offering shopping options and so much luxury you won't want to come home. The key is to choose a cruise at the right time of year, so that you can keep the trip within your budget. Most ships can carry many people, but if you find one that still has a few cabins open at the last minute, the price will be cheaper.

Sure, you will have to make your plans rather quick, but this will save you quite a bit of money and you can get more out of your cruise if you book at the last minute.

If you are afraid that a flight will be expensive into Houston, then book the flight ahead of time and have a backup plan. You could plan to take a cruise, but if you cannot get one at the last minute, you can just stay in the Galveston area and enjoy all it has to offer. This will give you the ability to have a great vacation regardless of whether you get a cruise or not.

Another way to save on your cruise is to book for the right time of the year. For example, you want to avoid the months of March and April because of spring break. The prices are always higher for both your cruise and for the flight, you will need to take to get to the port around spring break.

Booking in September seems to be the cheapest and sometimes you can find cheap prices during the holiday season. However, if you have the money to spend, you can take a longer cruise to Europe and spend 13 or 16 days on board and enjoying areas like Spain and the different islands in the area. This can lead to a great vacation and can allow you to see areas in Europe without spending as much money to travel there. Spain is beautiful and you will enjoy your time there.

You have plenty of options when it comes to Galveston cruises and you just need to pick the right one. Look at both the destination and the actual ship before you book, and you will be ready to set sail on a new adventure.

How to Apply for a Google Job - Step by Step Method

 Google has been listed as one of the best companies to work for by Fortune magazine many times.

According to Google's theory of work "Happy people are more productive." This makes Google focus more on their employee welfare. Google want to make feel that employees are not working for a company but the company is working for employees.

Here are some reasons why every graduate should try for Google Job.

Why you should try for Google Job?

Perks like FREE food

One of the biggest perk at Google is their free food. About 200 recipes are served at the cafés of Google per day Facebook jobs in US. Options range from vegetarian dishes, organic foods to ethnic foods from around the world. And the greatest thing is all of them are free for their employees. Even when you are attending an interview at Google you can also enjoy the free food.

No Workplace, but a college campus

Many of Google employees started work straight out of the college. So unlike other offices when you pass throughout Googleplex you'll feel like passing through a college campus. Mountain View Googleplex consists of one million sq. feet. Think about two and a half size of giant stadium; it is the Googleplex.

The Google buildings have strange names. The name includes 'π' (pi). Bicycles are parked in building for traveling throughout the campus.

No 'dress restrictions'

It may sound strange. Some multinational companies need strict dress code at their work campus. Even in some university T-shirt and jeans are not allowed. They argue that student should follow the dress code like that of corporates. But at Google, there is no specific dress code. Employees can wear any dress with which they feel more comfortable.

Hear millions of heart beats

Think! The product you are working for is going to reach millions of people's hands. Is not that great?

Your idea get respect

At Google, employees can utilize 20 percent of their work week for individual projects unrelated to their work load. This makes feelings that employees are not working for Google but Google is working for the employees. In fact, Google claims many of their Google Labs products are started out from this 20 percent time of their employee. Your idea would be the next Google product!

How to apply for job at Google

Create a CV/ resume which suits the job what you are applying for.

Select the region (name of the country) where you want to get a job in Google Jobs official site.

Click here to select

Click on the department link (e.g. Software Engineering) you would like to get a job.

Click Add to Job Cart at the bottom of the page.

You will be directed to Google Jobs Submission Page. After adding resume and filling out the form click submit.

Shahzad Saeed is an engineering student, blogger and the author of the book How to Get Google Job - A Roadmap. This article is a chapter adapted from this unique book about Google Jobs.

How to Apply for a Google Job - Step by Step Method

 Google has been listed as one of the best companies to work for by Fortune magazine many times.

According to Google's theory of work "Happy people are more productive." This makes Google focus more on their employee welfare. Google want to make feel that employees are not working for a company but the company is working for employees..

Here are some reasons why every graduate should try for Google Job.

Why you should try for Google Job?

Perks like FREE food

One of the biggest perk at Google is their free food. About 200 recipes are served at the cafés of Google per day. Options range from vegetarian dishes, organic foods to ethnic foods from around the world. And the greatest thing is all of them are free for their employees. Even when you are attending an interview at Google you can also enjoy the free food.

No Workplace, but a college campus

Many of Google employees started work straight out of the college. So unlike other offices when you pass throughout Googleplex you'll feel like passing through a college campus. Mountain View Googleplex consists of one million sq. feet. Think about two and a half size of giant stadium; it is the Googleplex.

The Google buildings have strange names. The name includes 'π' (pi). Bicycles are parked in building for traveling throughout the campus.

No 'dress restrictions'

It may sound strange. Some multinational companies need strict dress code at their work campus. Even in some university T-shirt and jeans are not allowed. They argue that student should follow the dress code like that of corporates. But at Google, there is no specific dress code. Employees can wear any dress with which they feel more comfortable Jobs in US.

Hear millions of heart beats

Think! The product you are working for is going to reach millions of people's hands. Is not that great?

Your idea get respect

At Google, employees can utilize 20 percent of their work week for individual projects unrelated to their work load. This makes feelings that employees are not working for Google but Google is working for the employees. In fact, Google claims many of their Google Labs products are started out from this 20 percent time of their employee. Your idea would be the next Google product!

How to apply for job at Google

Create a CV/ resume which suits the job what you are applying for.

Select the region (name of the country) where you want to get a job in Google Jobs official site.

Click here to select

Click on the department link (e.g. Software Engineering) you would like to get a job.

Click Add to Job Cart at the bottom of the page.

You will be directed to Google Jobs Submission Page. After adding resume and filling out the form click submit.

Shahzad Saeed is an engineering student, blogger and the author of the book How to Get Google Job - A Roadmap. This article is a chapter adapted from this unique book about Google Jobs.

Create A Good Hiring Experience For All Job Applicants

 Advances in information technology have changed the way many industries work, and the same goes for human resource management (HRM). One of HRM's most notable functions is recruiting, and today's software packages like the applicant tracking system (ATS) helps make the process easier for both head hunters and candidates. Here are some of the perks of using an ATS that help HRM staff put the human back into the HRM recruiting function.

Quickly Locate And Sort Able Job Seekers

The web-based ATS software is able to sort through many applications to locate possible job seekers based on key words and phrases Whatjobs. The ATS also streamlines the application process for job seekers and head hunters by asking them some basic questions to weed out people who are not a good fit. A key feature of these software systems is the ability to extract data from an uploaded resume to quickly fill out an application. Even in a sour job market, the best candidates expect worthy companies to use modern technology to make job search and recruiting functions more user friendly.

ATS Connects With Main Online Job Boards

Many job seekers have a presence on career platforms like Monster, Career Builder and LinkedIn. Even so, connecting to the right people through manual searches is like finding a needle in a haystack. ATS software allows HRM staff to conduct custom search and data import from these job boards based upon resume information that job seekers have posted there. HRM staff can now quickly locate job seekers with the right skill sets no matter what platform is used. These time-saving ATS features allow HRM staff to make contact, convey facts about the company and give feedback to select applicants.

ATS Helps Head Hunters Build Brands

Using ATS tools that streamline HRM processes helps staffing agents present their companies in the best possible light. Today's job seekers have less leverage in the hiring process because of the surplus of people looking for work. Even so, wise head hunters still interact with them in a professional manner. They realize that some of these candidates are customers in disguise.

Conclusion

No one usually thinks of HRM professionals as marketing agents for the companies in which they work. However, that is exactly what they turn out to be as they represent their companies to potential candidates. Qualified candidates apply to positions at companies for a variety of reasons. Some applicants are simply seeking a good paying position with health care benefits. Other candidates carefully consider the company's culture and values before doing serious job searches. By treating job seekers in the latter group with little respect, recruiters can inadvertently tarnish a company's brand.

Create A Good Hiring Experience For All Job Applicants

 Advances in information technology have changed the way many industries work, and the same goes for human resource management (HRM). One of HRM's most notable functions is recruiting, and today's software packages like the applicant tracking system (ATS) helps make the process easier for both head hunters and candidates. Here are some of the perks of using an ATS that help HRM staff put the human back into the HRM recruiting function.

Quickly Locate And Sort Able Job Seekers

The web-based ATS software is able to sort through many applications to locate possible job seekers based on key words and phrases. The ATS also streamlines the application process for job seekers and head hunters by asking them some basic questions to weed out people who are not a good fit. A key feature of these software systems is the ability to extract data from an uploaded resume to quickly fill out an application. Even in a sour job market, the best candidates expect worthy companies to use modern technology to make job search and recruiting functions more user friendly.

ATS Connects With Main Online Job Boards

Many job seekers have a presence on career platforms like Monster, Career Builder and LinkedIn. Even so, connecting to the right people through manual searches is like finding a needle in a haystack. ATS software allows HRM staff to conduct custom search and data import from these job boards based upon resume information that job seekers have posted there. HRM staff can now quickly locate job seekers with the right skill sets no matter what platform is used. These time-saving ATS features allow HRM staff to make contact, convey facts about the company and give feedback to select applicants.

ATS Helps Head Hunters Build Brands

Using ATS tools that streamline HRM processes helps staffing agents present their companies in the best possible light. Today's job seekers have less leverage in the hiring process because of the surplus of people looking for work. Even so, wise head hunters still interact with them in a professional manner. They realize that some of these candidates are customers in disguise Job search.

Conclusion

No one usually thinks of HRM professionals as marketing agents for the companies in which they work. However, that is exactly what they turn out to be as they represent their companies to potential candidates. Qualified candidates apply to positions at companies for a variety of reasons. Some applicants are simply seeking a good paying position with health care benefits. Other candidates carefully consider the company's culture and values before doing serious job searches. By treating job seekers in the latter group with little respect, recruiters can inadvertently tarnish a company's brand.

How To Find Real Work Online When You Google Jobs

 You may be overwhelmed by the results that come up when you Google jobs. There are so many scams on the web, it is hard to find things that are legit. I am going to help you in your search for a job online based on my own experience. Believe me, I have been scammed more than once, but I take it is as learning experience.

Research, Research, and More Research.

You will most likely click on the first few sites that come up when you Google jobs. The choices may entice you however it is very important to research these opportunities and look for reviews before you take any further steps. This is a great way to prevent being taken by a scam. For example, in your search type in the opportunity followed by the word "review." You will find many reviews come up. Be sure to weed through them and understand that not all reviews are legitimate. Spend a little time to find negative reviews and read them carefully. Sometimes there are legitimate jobs that didn't work out for an individual so they will call it a fraud even though the opportunity may work for others. It's important to go with your gut and use good judgement. Every business and product, whether good or bad, will get a bad review at some point.

Sometimes You Can't Avoid Investing Money

Some legitimate online opportunities do involve a small investment. I have found that no matter how hard I try to avoid paying for anything, it is simply impossible. When you work online you are your own boss running your own business. No business can operate without investing in themselves. When you Google jobs there will be sites in the results that require membership fees. Many are scams but there are a few that are legitimate. You may be able to join a free site but find you will need to buy software and online tools in order to grow your business. I found that I had to in order to move forward and reach my financial goals. If you are low on funds be sure to spend wisely and a little at a time. As your business grows, you will find the investment well worth it.

Avoid Scams and Beware of PPC

You will find that a ton of sites come up in your search. Keep in mind that when you Google jobs, the top results are usually paid ads. They call these "Pay Per Click" or "PPC." The owner of the site pays search engines for a place towards the top. They are charged every time someone clicks on their ad. Not all of them are scams, however, it is important to know that just because they are on the top doesn't mean they are a real opportunity. A good example of this is a fraudulent affiliate marketing scheme that I fell for. They have used many variations of their names for their programs such as "Ben and Dave Program" or "The Six Figure Program." They always get their programs in the top results using paid ads. They are so good at their con that many people believe them and buy into their program as I did. They give you real information and even your own web site that you pay for. Weeks later, your site has been rendered useless, as it is inaccessible and stripped down. The training site you paid to join is gone as well. They then change their name slightly and repeat the process fooling another group of online job seekers CTO jobs in US. I am not alone as I found many others who have been taken by them as well. Be very careful when searching for work.

Don't Give Up-There Are Solutions That Work.

Don't be discouraged. I know all too well that jobs are slim and the hourly wages being offered are very weak. It is possible to work from home and earn a steady income. Affiliate marketing has become a great way to make money and is one of the only real ways to make money online. It involves you bringing leads to various companies using links they provide you. If someone buys a product or service through your link, you get a commission. There are companies who pay anywhere from 20 to 200% commission per sale. It does take some training but the results can be very awarding and anybody can learn to do it. I got into affiliate marketing after losing my job. I vowed to never work for another boss again and so far so good! I have been paid very well for the sales that have been made through me.

I know you are probably as frustrated as I was in your search for work. The good news is there really is online opportunities that work and I am living proof of that. Do your research, read reviews, and beware of scams. Affiliate marketing is one of the top ways to earn income online with endless possibilities for anyone willing to try; you just need to weed through the scams in order to find the real ones.

How To Find Real Work Online When You Google Jobs

 You may be overwhelmed by the results that come up when you Google jobs. There are so many scams on the web, it is hard to find things that are legit. I am going to help you in your search for a job online based on my own experience. Believe me, I have been scammed more than once, but I take it is as learning experience.

Research, Research, and More Research.

You will most likely click on the first few sites that come up when you Google jobs. The choices may entice you however it is very important to research these opportunities and look for reviews before you take any further steps. This is a great way to prevent being taken by a scam. For example, in your search type in the opportunity followed by the word "review." You will find many reviews come up. Be sure to weed through them and understand that not all reviews are legitimate. Spend a little time to find negative reviews and read them carefully. Sometimes there are legitimate jobs that didn't work out for an individual so they will call it a fraud even though the opportunity may work for others. It's important to go with your gut and use good judgement. Every business and product, whether good or bad, will get a bad review at some point job search in US.

Sometimes You Can't Avoid Investing Money

Some legitimate online opportunities do involve a small investment. I have found that no matter how hard I try to avoid paying for anything, it is simply impossible. When you work online you are your own boss running your own business. No business can operate without investing in themselves. When you Google jobs there will be sites in the results that require membership fees. Many are scams but there are a few that are legitimate. You may be able to join a free site but find you will need to buy software and online tools in order to grow your business. I found that I had to in order to move forward and reach my financial goals. If you are low on funds be sure to spend wisely and a little at a time. As your business grows, you will find the investment well worth it.

Avoid Scams and Beware of PPC

You will find that a ton of sites come up in your search. Keep in mind that when you Google jobs, the top results are usually paid ads. They call these "Pay Per Click" or "PPC." The owner of the site pays search engines for a place towards the top. They are charged every time someone clicks on their ad. Not all of them are scams, however, it is important to know that just because they are on the top doesn't mean they are a real opportunity. A good example of this is a fraudulent affiliate marketing scheme that I fell for. They have used many variations of their names for their programs such as "Ben and Dave Program" or "The Six Figure Program." They always get their programs in the top results using paid ads. They are so good at their con that many people believe them and buy into their program as I did. They give you real information and even your own web site that you pay for. Weeks later, your site has been rendered useless, as it is inaccessible and stripped down. The training site you paid to join is gone as well. They then change their name slightly and repeat the process fooling another group of online job seekers. I am not alone as I found many others who have been taken by them as well. Be very careful when searching for work.

Don't Give Up-There Are Solutions That Work.

Don't be discouraged. I know all too well that jobs are slim and the hourly wages being offered are very weak. It is possible to work from home and earn a steady income. Affiliate marketing has become a great way to make money and is one of the only real ways to make money online. It involves you bringing leads to various companies using links they provide you. If someone buys a product or service through your link, you get a commission. There are companies who pay anywhere from 20 to 200% commission per sale. It does take some training but the results can be very awarding and anybody can learn to do it. I got into affiliate marketing after losing my job. I vowed to never work for another boss again and so far so good! I have been paid very well for the sales that have been made through me.

I know you are probably as frustrated as I was in your search for work. The good news is there really is online opportunities that work and I am living proof of that. Do your research, read reviews, and beware of scams. Affiliate marketing is one of the top ways to earn income online with endless possibilities for anyone willing to try; you just need to weed through the scams in order to find the real ones.

Job Search Technology - What You Should Know

 Technology is embedded in our daily lives and should be an important part of your job search! The time spent learning how to use technology will result in powerful knowledge that will help you feel more in control of the resources available on the Internet. Simple changes in your utilization of search engines like Google, corporate websites, and alerts by email can make searching for jobs much more streamlined and effective..

Company-specific Websites

A corporate website can be a tremendously valuable resource for your job search in several ways. You'll be able to conduct traditional research to help you find out more about the organization when preparing for the interview. Another by-product of this is that you can often discover the name and title of the individual with whom you will be interviewing with you can help when tailoring your cover letter too.

In addition, company websites can be an excellent way to obtain job postings. Most companies will have a section of their website dedicated to "Employment" or "Jobs." However, even if no obvious links are listed, you can use search engines like Google to uncover openings with companies of interest to you. Use the format below with search engines such as Google, Yahoo, or Bing to expand your search.

If your initial search does not give you the results you were looking for, there might not be any job openings at this time or the company could be using a job sites like Indeed or Simply Hired to handle their job posting needs. If all else fails, you can obtain contact information through the corporate website and call the HR department to get the latest job openings.

Job Search Sites

Checking every job posting site can become really time consuming. Take advantage of available job search technology by using the major search engines to discover the open positions for you on specific job sites along with more obscure listings posted on social media sites like Twitter. Additionally, focusing your job search to a particular position or skill set, and you are likely to unearth listings that might be missed by your competition.

Efficient Searches

Search engines are only able to be as good as the ways in which we utilize them. To enhance the effectiveness of your search, you might need to try out different techniques and strategies.

Some basic tips to boost your searches consist of:

• Vary the search terms you choose by testing both singular and plural terms (e.g., job and jobs) or using acronyms in addition to spelling out company names.

• Switch the order of terms. Try Director of Sales or Sales Director.

• Narrow down your search by using quotation marks so as to include only exact phrases, for instance "executive-level chef."

Search engines often include a "similar" designation after each entry returned in your search. When you click through that link you might get additional listings that will often be "similar" to your search terms, thereby widening your search results with very little effort from you.

After you land your interview, you can use web based maps that may help you find the location of the business in case you have never been there.

Email Alerts

One sign of a productive job search is that your inbox will probably be full! Now you might think that this is a nice problem to have, however an overflowing email inbox can cause you headaches too. Imagine overlooking the email that's asking you to schedule a preliminary phone or Skype meeting. Ouch!

Each email system is different, but most have options to flag or filter email about specified topics or from specific sources into a separate file. You can easily create a folder labeled "Jobs" and create a filter to automatically transfer any correspondence from job search sites or particular companies into that folder. Although this extra step does add a certain amount of time, it always pays off by keeping you on top of valuable job search messages Job search.

Job Search Services

Something that we offer our clients is a customized page on our site that they can access at any time to keep tabs on what jobs have been posted to the major job search sites as well as niche job posting boards. This is a real time saver and is always up to date without getting bombarded by emails from the job boards. For those of you who have seen this you know what I'm talking about.

So by utilizing job search technology to streamline your job search you can effectively manage your time during a job search that may also provide you with job leads which the competition hasn't managed to find. Having the capability to locate those hidden jobs gives you real power in today's job market. Integrate job search technology to your job search toolbox today and take advantage of the information at your fingertips to make your job search less frustrating and hopefully pay off faster by landing a job sooner!

Job Search Technology - What You Should Know

 Technology is embedded in our daily lives and should be an important part of your job search! The time spent learning how to use technology will result in powerful knowledge that will help you feel more in control of the resources available on the Internet. Simple changes in your utilization of search engines like Google, corporate websites, and alerts by email can make searching for jobs much more streamlined and effective.

Company-specific Websites

A corporate website can be a tremendously valuable resource for your job search in several ways. You'll be able to conduct traditional research to help you find out more about the organization when preparing for the interview. Another by-product of this is that you can often discover the name and title of the individual with whom you will be interviewing with you can help when tailoring your cover letter too.

In addition, company websites can be an excellent way to obtain job postings. Most companies will have a section of their website dedicated to "Employment" or "Jobs." However, even if no obvious links are listed, you can use search engines like Google to uncover openings with companies of interest to you. Use the format below with search engines such as Google, Yahoo, or Bing to expand your search.

If your initial search does not give you the results you were looking for, there might not be any job openings at this time or the company could be using a job sites like Indeed or Simply Hired to handle their job posting needs. If all else fails, you can obtain contact information through the corporate website and call the HR department to get the latest job openings.

Job Search Sites

Checking every job posting site can become really time consuming. Take advantage of available job search technology by using the major search engines to discover the open positions for you on specific job sites along with more obscure listings posted on social media sites like Twitter American Airlines jobs in US. Additionally, focusing your job search to a particular position or skill set, and you are likely to unearth listings that might be missed by your competition.

Efficient Searches

Search engines are only able to be as good as the ways in which we utilize them. To enhance the effectiveness of your search, you might need to try out different techniques and strategies.

Some basic tips to boost your searches consist of:

• Vary the search terms you choose by testing both singular and plural terms (e.g., job and jobs) or using acronyms in addition to spelling out company names.

• Switch the order of terms. Try Director of Sales or Sales Director.

• Narrow down your search by using quotation marks so as to include only exact phrases, for instance "executive-level chef."

Search engines often include a "similar" designation after each entry returned in your search. When you click through that link you might get additional listings that will often be "similar" to your search terms, thereby widening your search results with very little effort from you.

After you land your interview, you can use web based maps that may help you find the location of the business in case you have never been there.

Email Alerts

One sign of a productive job search is that your inbox will probably be full! Now you might think that this is a nice problem to have, however an overflowing email inbox can cause you headaches too. Imagine overlooking the email that's asking you to schedule a preliminary phone or Skype meeting. Ouch!

Each email system is different, but most have options to flag or filter email about specified topics or from specific sources into a separate file. You can easily create a folder labeled "Jobs" and create a filter to automatically transfer any correspondence from job search sites or particular companies into that folder. Although this extra step does add a certain amount of time, it always pays off by keeping you on top of valuable job search messages.

Job Search Services

Something that we offer our clients is a customized page on our site that they can access at any time to keep tabs on what jobs have been posted to the major job search sites as well as niche job posting boards. This is a real time saver and is always up to date without getting bombarded by emails from the job boards. For those of you who have seen this you know what I'm talking about.

So by utilizing job search technology to streamline your job search you can effectively manage your time during a job search that may also provide you with job leads which the competition hasn't managed to find. Having the capability to locate those hidden jobs gives you real power in today's job market. Integrate job search technology to your job search toolbox today and take advantage of the information at your fingertips to make your job search less frustrating and hopefully pay off faster by landing a job sooner!